Sneak Peek of Kilted to Kick Cancer’s Artwork

As you read last month, Magnum USA recently partnered with Happy Medic and Motorcop on Kilted to Kick Cancer, a campaign to raise awareness for prostate cancer in September. Not only are we stocking the guys up with RD shirts and boots, we’re also in the process of developing a killer logo, graphic and T-shirt to help promote this great cause.

We hooked up with an incredibly talented artist from the Bay Area, Norm Quiros, to help us sketch out the main graphic for KTKC. Norm has worked with the Magnum team before in other capacities, and brings a wide array of experience to the table. Coincidentally, Norm also was also the guy behind the artwork for SFFD’s 2009 Toy Drive.

With the help of our Creative Lead Lloyd, we sent over some concepts for HM and MC to peruse today, and we’re happy to report that they loved what our team came up with for the total package. And since we’re pretty stoked about the upcoming campaign, we thought we’d share a little teaser with you all as well.

What do you think of Nurse Betty (as we affectionately like to call her)?

Check this space for more on the KTKC efforts and the upcoming launch at EMS World Expo. To learn more about Kilted to Kick Cancer, “like” us on Facebook or visit the website.

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